Recommendation Service.
Customer-oriented product recommendations
for your webshop.
Enhanced customer focus through personalised recommendations
By analyzing past and current browsing and shopping behaviour the epoq Recommendation Service (epoq RS) generates personalised product recommendations that match each visitor’s shopping needs.. Therefore visitors feel more comfortable browsing your online shop and due to epoq RS customer focus the overall online shopping experience will increase. Our self-learning recommendation service even helps you to boost the usability of your webshop and ultimately increase your revenue.
Consulting and smart cross-selling integrated in one intelligent service
Just like a good salesman in a local store would approach potential customers epoq RS offers suitable product recommendations that match your customers interests and needs. Our Recommendation Service uses both complementary and alternative product recommendations in order to automatise your cross- and up-selling strategy not only to increase your conversion rate but also your customers loyalty.
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Knowing what customers want...
Figure out what your customers want and offer them custom-made product recommendations. Our self-learning epoq service helps you to use the existing online dialogue between your visitors browser and your online shop to generate personalized product recommendations in real time. These recommendations are based on each indvidual’s interest and on past and current browsing behaviour.
Higher conversion rate by personalised product recommendations in real time
The browsing and purchase habits of each individual visitor are decisive for generating up-to-the-minute product recommendations. These are displayed in your look and feel, e.g. one the product detail page. Our sophisticated recommendation service uses a portfolio of self-developed and powerful algorithms to generate potential recommendations and optimizes them in real time.
Efficient cross and up-selling
Use epoq RS to offer specific alternatives and/or suitable additional products. If, for example, a visitor is interested in a particular pair of jeans, epoq RS suggests possible alternatives (advice) or complementary items (cross-selling). By continuously analyzing your visitors clicking and shopping behaviour epoq RS constantly optimises itself in real time (reinforcement learning), and is always on-target by constantly adapting its recommendations to these changes.
Boost webshop turnover and usability
Our smart recommendation service not only supports online retailers with intelligent cross and up-selling. It also offers several advantages that relieve online retailers from other time-consuming tasks. There is no upload and maintenance of product catalogues required. Thanks to an integrated ad hoc reporting online retailers remain up-to-date at any time. epoq RS can apply exisiting business rules and is capable of customising rules in order to fine-tune recommendations. Last but not least, our Recommendation Service is easily integrated within any shop system.
The advantages at a glance:
- Increase in turnover by up to 15% possible through efficient cross-selling
- Increased conversion rate
- Increased customer satisfaction thanks to a personalised customer experience
- Quick and easy integration – usually within just a few hours
- Neither upload nor maintenance of product catalogues is required
- No connection to internal systems is required
- No interference with webshop performance
- All available data (click stream, product and shopping cart data) is analysed for product recommendations with the highest sales opportunity
Quick and easy implementation of epoq RS
epoq Recommendation Service (epoq RS) is quickly integrated into online shops of almost any size. The module is ready for use within just a few hours. Performance of your webshop is in no way impaired. To monitor performance boosts epoq RS comes with a detailed reporting at the touch of a button.
epoq Recommendation Service as a cost-efficient application service provider (ASP) solution
With ASP you are opting for a cost-efficient and time-saving form of integration. A monthly flat-rate fee is all that is required in order to use epoq services.
Simple integration within hours
Your webshop is simply connected via a Web-API interface. This interface is based on HTML, JavaScript or REST.
Reporting for measurable success
To monitor performance boosts and increase in turnover epoq RS comes with a comprehensive reporting.