With our e-commerce technology for sustainable conversion

Every customer gets their one-of-a-kind with the epoq™ platform

Our e-commerce technologyThis is our approach

We do not deliver off-the-shelf products. Because every online shop is at home in another industry and has different types of buyers moving through the shop. In addition, company-specific processes must be mapped, which result from the respective trading strategy. That is why our software is custom-configured with care, always with the aim of creating the best shopping experience for the online shoppers. Because happy customers automatically make a better conversion.

This is how it’s done

1. status quo

We look at your online shop, record your requirements and integrate your industry knowledge (situation analysis).

2. Strategy

We develop a personalization strategy for your online shop and align the epoq™ products accordingly (target concept).

3. Integration

Now we start with the setup, the integration of code snippets up to the go-live and quality assurance.

Our self-learning platform serves usas an anchor for personalization

Our services are all connected to the epoq platform. The data from the product catalog / CRM [01] and the tracking [02] via our API in the shop is combined in our platform.

At the heart of the platform are our algorithms, which are continually being developed further by our data scientists using Predictive Analytics [03]. Hypotheses are created and tested using recognized methods, to the point where we can make better and more worthwhile predictions.

The technology we implement is based on Reinforcement Learning [04], which enables our services to automatically develop over time, as the algorithms learn independently.

A node represents the four essential components of personalization.

“Shopping with epoq feels oddly
intuitive and, in a very short time, completely self-evident. Like flying in upwind.”

The 4 components of ourpersonalization know-how



Data Science

Learn how our recommendation engine is further developed


Clean up data
Aggregate data
Build a design
Write code


A/B test
KPI Analysis
Fine Tuning

Better safe than sorryour privacy promise

Personalization works also without personal data – The integration of all the services of our suite is exceptionally simple. But also the data protection that is always guaranteed. Learn more now.

Create a uniquecustomer experience in your web shop!

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