GERMAN Personalisation Software Services (SaaS) Intelligent Search
Reduce the bounce rate
Guided Selling
Reduce the return rate
Recommendation Engine
Increase the basket value
Personalised Shopping Area
Increase the repurchase rate
Personalised Email
Increase traffic
Realisation & Expertise AI Technology Data Science Monitoring & Controlling Control Desk Other Topics Partner Data protection
References Company Software Geeks Team
100% concentrated personalization competence – even without suit & tie
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Blog Insights Concepts for success Case Studies
Learn how our customers personalize and increase their KPIs.
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We also share our knowledge in various media.
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Personalisation Software Services (SaaS) Intelligent Search
Reduce the bounce rate
Guided Selling
Reduce the return rate
Recommendation Engine
Increase the basket value
Personalised Shopping Area
Increase the repurchase rate
Personalised Email
Increase traffic
Realisation & Expertise AI Technology Data Science Monitoring & Controlling Control Desk Other Topics Partner Data protection
References Company Software Geeks Team
100% concentrated personalization competence – even without suit & tie
Jobs
Do you also like to wear trainers and are interested in this internet?
Company News Events
Be it lectures, trade fairs, webinars or other e-commerce events – we’re sometimes here, sometimes there. Get to know us!
Press
We are constantly growing and evolving. New customers, partners, products and much more. Find out now!
Blog Insights Concepts for success Case Studies
Learn how our customers personalize and increase their KPIs.
Webinars
We share our best practices in personalisation with you.
Knowledge transfer Publications
We also share our knowledge in various media.
Info material Press
What’s new about us and our personalisation.

Info about Corona Virus

We continue to work for you from home office

Learn more

Higher click rate in the newsletter

Case Study

Startseite / Insights / Case Study – babymarkt.de: Higher click rate in the newsletter
Case Study

Read the Case Study now!

Find out how babymarkt.de increased the click rate in the newsletter by 85%.

85% higher click rate in the newsletter

What the case study is about:

babymarkt.de has been sending out category-based newsletters for a long time, which was sent to customers 20 days after they made purchase in the online shop. The corresponding products for the product recommendations in each category were manually assigned to the customer segments. This required a lot of effort, but this type of newsletter was well received by the customers. However, babymarkt.de wanted to make their category-based newsletter even more customized by personalizing it and including the age of the child. A comparison of the click rate and the email marketing revenue of the category-based newsletter showed a clear result.