GERMAN Personalisation Software Services (SaaS) Intelligent Search
Reducing Bounce Rate
Guided Selling
Minimizing Returns Rate
Recommendation Engine
Adding Shopping Cart Value
Shopping Stream
Increasing Repurchase Rate
Personalised Email
Boosting Traffic Rate
Campaigns & Usage Customer Targeting Realisation & Expertise AI Technology Data Science Integration & Optimisation Customer Service
Integration
Customer Success
Optimisation
Monitoring & Controlling Control Desk Other Topics Partner FAQ Data protection
References Company Software Geeks Team
100% concentrated personalization competence – even without suit & tie
Jobs
Do you also like to wear trainers and are interested in this internet?
Company News Events
Be it lectures, trade fairs, webinars or other e-commerce events – we’re sometimes here, sometimes there. Get to know us!
Press
We are constantly growing and evolving. New customers, partners, products and much more. Find out now!
Blog KPI Optimisation Reducing Bounce Rate
Onsite search and search results pages
Minimizing Returns Rate
Digital consulting and returns management
Adding Shopping Cart Value
Sales-promoting elements and important shop pages
Increasing Repurchase Rate
After sales and customer loyalty
Boosting Traffic Rate
Email marketing and customer trust
Increasing Conversion Rate
Shop optimisation and personalisation
Tech Know-how Artificial Intelligence
AI methods and AI software
Tags Advice Tool Digital Sales Promotion Email Examples KPI E-Commerce Marketing Automation Personalisation Reinforcement Learning Return Avoidance Search Features
Insights Concepts for success Case Studies
Learn how our customers personalize and increase their KPIs.
Webinars
We share our best practices in personalisation with you.
Knowledge transfer Publications
We also share our knowledge in various media.
Info material Sheets
Checklist, infographics, e-books…
Press
What’s new about us and our personalisation.

New: The Shopping Stream

The personalised Shopping Stream for a higher repurchase rate in your online shop!

Learn more

Latest Press Release

epoq Presents Control Desk Release 6.0

Learn more

New Blog Article

The 4 Most Important E-commerce Trends in 2022

Learn more

Case Study babymarkt.de

85% higher click rate in the newsletter

Learn more
  GERMAN Personalisation Software Services (SaaS) Intelligent Search
Reducing Bounce Rate
Guided Selling
Minimizing Returns Rate
Recommendation Engine
Adding Shopping Cart Value
Shopping Stream
Increasing Repurchase Rate
Personalised Email
Boosting Traffic Rate
Campaigns & Usage Customer Targeting Realisation & Expertise AI Technology Data Science Integration & Optimisation Customer Service
Integration
Customer Success
Optimisation
Monitoring & Controlling Control Desk Other Topics Partner FAQ Data protection
References Company Software Geeks Team
100% concentrated personalization competence – even without suit & tie
Jobs
Do you also like to wear trainers and are interested in this internet?
Company News Events
Be it lectures, trade fairs, webinars or other e-commerce events – we’re sometimes here, sometimes there. Get to know us!
Press
We are constantly growing and evolving. New customers, partners, products and much more. Find out now!
Blog KPI Optimisation Reducing Bounce Rate
Onsite search and search results pages
Minimizing Returns Rate
Digital consulting and returns management
Adding Shopping Cart Value
Sales-promoting elements and important shop pages
Increasing Repurchase Rate
After sales and customer loyalty
Boosting Traffic Rate
Email marketing and customer trust
Increasing Conversion Rate
Shop optimisation and personalisation
Tech Know-how Artificial Intelligence
AI methods and AI software
Tags Advice Tool Digital Sales Promotion Email Examples KPI E-Commerce Marketing Automation Personalisation Reinforcement Learning Return Avoidance Search Features
Insights Concepts for success Case Studies
Learn how our customers personalize and increase their KPIs.
Webinars
We share our best practices in personalisation with you.
Knowledge transfer Publications
We also share our knowledge in various media.
Info material Sheets
Checklist, infographics, e-books…
Press
What’s new about us and our personalisation.

Following Last Year's Success, epoq Will be Hosting the "Personalisation Experience Day" in 2021 Again

16. Aug 2021 | Daniela Ilincic 0:00

Ettlingen, 16 August 2021 - The software manufacturer and personalisation expert epoq internet services GmbH is once again uniting shop operators and e-commerce experts for the second round of the Personalisation Experience Day - following last year's success. This will take place for the second time on 16 September 2021 and is intended to highlight the latest developments in personalisation and score points with interesting best practices combined with insider knowledge.

From users for users: knowledge transfer without barriers

The special feature of the Personalisation Experience Day is clearly the concept, which is based on the direct transfer of knowledge from shop operators and e-commerce experts to the participants – from users for users. The whole thing is rounded off by epoq’s cross-sector experience, the latest technological advances and current topics in personalisation. What is clearly not on the agenda – direct advertising measures for products or services. “It’s primarily about the topic of personalisation and how it can be successfully used in e-commerce to further develop the customer experience,” says Thorsten Mühling, CEO and Co-Founder of epoq.

That’s why speakers from successful online shops will be there again this year, such as Timo Bergmann, Head of E-Commerce at Görtz and Fabian Ollig, Project Manager at babymarkt.de. In their presentation, both will show how individual shop pages can be personalised, what strategies are behind them and where there are special features. Also present will be Sebastian Bomm, Director User Experience and Customer Intelligence at ROSE Bikes and Lydia Desch, Customer Relationship Manager at TUI, who will deal with the topic of email marketing and explain how traffic can be redirected to the online shop through personalisation and dynamic elements. Thus, all participants can look forward to exciting use cases and first-hand experiences.

 

 

Boost, Lead and close the Loop: More than just a slogan

This year’s online conference uses the slogan “Boost, Lead and close the Loop”. “This is not just a marketing summary of the conference, but the cornerstones of successful personalisation,” says Daniela Ilincic, Head of Marketing at epoq and co-moderator of the Personalisation Experience Day. Because it is important to know how personalisation works on the individual shop pages and how it can lead to increased shopping baskets (Boost). But it is also important to know how the path to the checkout can best be designed for customers intuitively and via personalised touchpoints so that they don’t bounce along the way (Lead). Finally, it is also important to know what needs to be done in order not to lose the customer immediately after the purchase, but to interact with them again and lead them back into the shop (close the Loop).

That’s why the Personalisation Experience Day 2021 is again primarily aimed at shop operators and e-commerce managers who want to further expand their expertise in personalisation. However, the online conference is also open to anyone interested in e-commerce to get more in-depth information in this area. A niche e-commerce event that deals with the shopping of today and tomorrow.

Presse contact

Daniela Ilincic

Press contact

+49 (0) 7243 2001 – 310 presse@epoq.de

About epoq internet services

epoq internet services GmbH provides its customers with a unique software suite for the holistic personalisation of digital commerce. With modular, customised services based on artificial intelligence, epoq creates unique shopping experiences along the entire customer journey. The online shoppers receive orientation, advice and inspiration when online shopping. After the purchase, they are provided with relevant shopping news in real time in their personal shopping area, prompting them to visit the online shops daily. In addition, online shoppers are kept up to date with personalised e-mails and thus stay in touch with the online shop.

Request our press kit

Take a deeper look into our company and learn more about our activities. Receive all information about epoq directly in your email inbox!

Request press kit now

These press releases could also interest you

06. Apr 2022

epoq Presents Control Desk Release 6.0

Ettlingen, 06 April 2022 – With the current Control Desk Release 6.0 consisting of various feature improvements and adapted design, epoq improves the user experience of its monitoring and control tool and thus simplifies shop-specific adjustments in terms of personalisation.

Learn More
15. Dec 2021

epoq Personalises the Customer Journey and Inspires the Shop Customers of the Traditional Company Görtz

Ettlingen, 15 December 2021 – As an established brand and successful omnichannel retailer, Görtz is facing the challenges of e-commerce. To offer its customers a similarly exclusive and individual shopping experience as in its approximately 180 shops, Görtz relies on product diversity and a personalised customer journey in its online shop. With epoq Inspire, Görtz personally accompanies each customer on their path to checkout.

Learn More
16. Aug 2021

epoq Supports babymarkt.de With its Guided Selling Software for Digital Advice on Prams and Pushchairs

Ettlingen, 16 August 2021 – babymarkt.de, Europe’s largest online shop for baby and children’s products, is offering shop customers expert advice on prams and pushchairs with the help of Guided Selling Software from epoq internet services, a provider of AI-supported personalisation software for e-commerce. The use of the digital product advisor is intended to make it easier for customers to select products from the more than 100,000 items in the range and guide them to their dream pushchair in just a few steps.

Learn More
13. Jul 2021

ReboPharm improves the user experience of search function for veterinarians with epoq

Ettlingen, 13.07.2021 – ReboPharm, the leading specialist wholesaler for veterinarians, is improving the intuitive user guidance via the search function on ReboPharm24.de with epoq internet services, provider of AI-supported personalisation software for e-commerce. The personalisation aspect is intended to help veterinarians from both small and large animal practices find their way around the full range of 30,000 different quality articles and more than 60 own brands.

Learn More
All press releases