GERMAN Personalisation Software Services (SaaS) Intelligent Search
Reduce the bounce rate
Guided Selling
Reduce the return rate
Recommendation Engine
Increase the basket value
Personalised Shopping Area
Increase the repurchase rate
Personalised Email
Increase traffic
Realisation & Expertise AI Technology Data Science Monitoring & Controlling Control Desk Other Topics Partner Data protection
References Company Software Geeks Team
100% concentrated personalization competence – even without suit & tie
Jobs
Do you also like to wear trainers and are interested in this internet?
Company News Events
Be it lectures, trade fairs, webinars or other e-commerce events – we’re sometimes here, sometimes there. Get to know us!
Press
We are constantly growing and evolving. New customers, partners, products and much more. Find out now!
Blog Insights Concepts for success Case Studies
Learn how our customers personalize and increase their KPIs.
Webinars
We share our best practices in personalisation with you.
Knowledge transfer Publications
We also share our knowledge in various media.
Info material Press
What’s new about us and our personalisation.

Info about Corona Virus

We continue to work for you from home office

Learn more
  GERMAN Personalisation Software Services (SaaS) Intelligent Search
Reduce the bounce rate
Guided Selling
Reduce the return rate
Recommendation Engine
Increase the basket value
Personalised Shopping Area
Increase the repurchase rate
Personalised Email
Increase traffic
Realisation & Expertise AI Technology Data Science Monitoring & Controlling Control Desk Other Topics Partner Data protection
References Company Software Geeks Team
100% concentrated personalization competence – even without suit & tie
Jobs
Do you also like to wear trainers and are interested in this internet?
Company News Events
Be it lectures, trade fairs, webinars or other e-commerce events – we’re sometimes here, sometimes there. Get to know us!
Press
We are constantly growing and evolving. New customers, partners, products and much more. Find out now!
Blog Insights Concepts for success Case Studies
Learn how our customers personalize and increase their KPIs.
Webinars
We share our best practices in personalisation with you.
Knowledge transfer Publications
We also share our knowledge in various media.
Info material Press
What’s new about us and our personalisation.

Info about Corona Virus

We continue to work for you from home office

Learn more

epoq and Y1 intensify their partnership and support shop operators with customer centricity

01. Jun 2021 | Sarah Birk

Ettlingen, 14 October 2020 – Y1 Digital AG, agency for valuable and sustainable digital commerce projects, and epoq internet services GmbH, expert for AI-supported online shop personalisation, intensify their partnership and support shop operators in focusing on the needs of their customers.

Customer Centricity as a principle to put customer needs first

Y1 supports clients in digital projects – from the idea to the successful operation of digital commerce systems and platforms. The key to success is to evaluate the needs and goals of the company itself as well as those of the customers and users. Customer centricity plays an important role in this. “Customer Centricity is an important principle for our work. By putting the needs of our customers and their users first, we aim to create forward-looking digital solutions with innovative power and high business value. The focus is always on the need. It defines the platform or technology, not the other way around,” states Sebastian Wernhöfer, Member of the Y1 Board.

Through the partnership with the personalisation provider epoq, the customer-centricity approach can be strengthened even further. This is because personalisation makes it possible to specifically address customer needs and to focus on the customer with his or her preferences. “With our products, we want to deliver a high level of benefit to the user, but also a lasting digital experience. In today’s world, it is increasingly important to stand out from the competition. To this end, epoq is an exciting building block to differentiate and give yourself more options,” states Wernhöfer. As part of the cooperation between the two companies, shop operators receive support in customer orientation in various areas, which enables them to create inspiring digital experiences.

Customer Centricity Strategy along the Customer Journey

Through the more intensive partnership, shop operators can benefit from the customer-centricity strategy and tailor the entire customer journey of their customers to their needs. “With the help of personalisation, the customer can be placed in the centre at all times. For this, it is important to recognise the customer’s needs in every phase of the customer journey and to address them specifically with relevant content. Personalised content that takes customer-specific preferences into account meets the needs of customers and thus ensures customer centricity along the entire customer journey,” states Thorsten Mühling, CEO & Founder of epoq.

In the product research phase, for example, epoq supports shop operators with an intelligent search that guides customers quickly and easily to the desired product in the form of personalised result lists, among other things, and thus fulfils the need for orientation. Y1 also ensures customer-oriented category management. In the phase of readiness to buy, the structure and content of the product detail page, which is geared to the customer’s needs, is of great importance. Here, Y1 can use its expertise to ensure a customer-centric design. In addition, epoq addresses the need for inspiration with the help of personalisation by providing relevant recommendations that take customer-specific preferences into account.

Press contact

Daniela Ilincic

Press contact

+49 (0) 7243 2001 – 320 presse@epoq.de

About Y1

Y1 Digital AG was founded in April 2020 from the agencies codekunst, mzentrale and Sitewards and offers holistic solutions for digital commerce: from digital branding and design to UX/UI, development, cloud services, digital marketing and comprehensive consulting services. Its headquarters are in Karlsruhe; other locations are Munich, Frankfurt (a.M.), Stuttgart and Leipzig. At the top of the approximately 100 employees are the board members Peter Schneider, Sebastian Wernhöfer and Lars Ax, followed by their founder Patrick Scherr. With the experience of more than 20 years of e-commerce and the focus on B2B enterprise commerce and B2C/D2C commerce for fashion & lifestyle, the agency offers a high degree of expertise and powerful solutions to implement successful and sustainable projects in a targeted manner, also thanks to an international partner network. To this end, the agency relies on the solutions Adobe Magento Commerce, novomind iShop, Spryker, Shopware and Sylius in the area of commerce systems. The agency’s clients include well-known companies and leading brands such as Bogner, Zarges, Steiff, Roche and many more.

About epoq internet services

epoq internet services GmbH provides its customers with a software suite for AI-supported 1:1 personalisation in e-commerce. With the modular and individually configurable software services (SaaS), epoq creates customised solutions for shop operators and unique shopping experiences for each individual shop customer along the entire customer journey. Online shoppers receive guidance, advice and inspiration when shopping online. After the purchase, they are provided with relevant shopping news in their personalised shopping area, which provides entertainment and prompts them to visit the online shops every day. In addition, online shoppers are kept up to date with personalised emails, keeping them connected to the online shop.

Download press kit

Would you like to take a deeper look into our company and learn more about our activities? Then the press kit is a great tool for you!

Download press kit

These press releases might also interest you

Press Release 01. Jun 2021

epoq and Y1 intensify their partnership and support shop operators with customer centricity

Ettlingen, 14 October 2020 – Y1 Digital AG, agency for valuable and sustainable digital commerce projects, and epoq internet services GmbH, expert for AI-supported online shop personalisation, intensify their partnership and support shop operators in focusing on the needs of their customers.

Learn More
Press Release 12. Jun 2020

epoq and dasistweb Deepen Their Partnership for Comprehensive E-commerce Know-how

Ettlingen, June 12th 2020 – dasistweb, shopware agency for sophisticated developments and intuitive design of online shops and epoq internet services GmbH, expert for AI-supported personalisation of online shops, deepen their partnership for comprehensive e-commerce know-how.

Learn More
Press Release 03. Jun 2020

epoq Identifies Shop Customer Needs and Supports Digital Development at Fackelmann

Ettlingen, June 3rd 2020 – epoq internet services GmbH, the expert for online shop personalisation, is supporting Fackelmann, the leading company for kitchen and household aids and baking tins, in its digital development within the online shop by specifically identifying and fulfilling shop customers’ needs.

Learn More
Press Release 27. Apr 2020

epoq Further Expands Its Seamless Personalisation in E-Commerce Internationally Through New Partnership With Eltrino

Ettlingen, April 27th 2020 – From now on customers of the full service e-commerce solutions provider Eltrino can benefit from the long-lasting experience and expertise of epoq internet services for the seamless personalisation of their online shops.

Learn More
All press releases